Over the holiday weekend, I saw some white spurts of air dotting the sky. I couldn’t tell at first what it was. Then I kept watching and saw letters come alive that spelled out Geico, insurance and hot summer. That’s all I caught. I had never seen this happen before in Harlem, especially over the Fourth. I have seen it done at the beach, but not much in the City. Does anyone know if this is common in Harlem? Why would Geico do something like this? And did anyone else see this over the weekend? It looked pretty cool! Hmm, hopefully a Geico rep or someone in general will step forward and tell us what this is about?
Hope everyone had a wonderful Fourth of July!