Ben & Jerry’s has launched a campaign for New Yorkers to help create and vote on a “NYC-centric” flavor. The company offers choices for possible base flavors and ingredients, including options from local vendors like Liddabit Sweets, Spoonable Caramels and Sixpoint Brewery.
Per the Gothamist, “They are using several ways to select re are several ways ir ambitious selection system includes tracking subway trains that arrive at the station on time (HA!) to decide between waffle cone pieces or Spoonable Caramel; tallying up baskets at a pickup basketball game on West 4th Street for brownies versus marshmallows; and photos tagged on Instagram as #highline or #centralpark for Littlebit Sweets or Yellow Cake Pieces. They’ll also mark recycling bins with caramel and fudge for a “Spoon Ballot” when their Scoop Truck parks around town.”
Bring a little bit of Harlem into the mix by participating in the voting and letting them know you are from Harlem where ever possible.
In fact, we would love for Ben and Jerry’s to create a flavor of Harlem’s own and consider including ingredients we love.
With that in mind please send us your suggestions for flavors or ingredients using the following hashtags on Twitter or Instagram:
Suggest a name for a specific flavor:
(EXAMPLE – Replace “A Train To Harlem” with whatever you like)
I just named @benandjerrys #ChurnedbyNY flavor “A Train To Harlem” | Churn your city’s flavor at citychurned.com via @HarlemHCL
Suggest an ingredient for any flavor:
(EXAMPLE – Replace “Red Velvet Cake” with whatever you like)
I suggested ingredient for @benandjerrys #ChurnedbyNY “Red Velvet Cake” | Churn your city’s flavor at citychurned.com via @HarlemHCL
The online polls stay open until July 14th.
For more info: http://www.citychurned.benjerry.com/city/nyc/
Posted in Central Harlem, Community, Cooking, East Harlem, Food, Harlem, North Harlem, South Harlem (SOHA), West Harlem Tagged with: @HarlemHCL, Ben & Jerry's, Chef, community, Contest, Cooking, Harlem, HarlemCondoLife.com, new york city, your gateway to harlem
“You’ve heard me say that black people had to work really hard to get out of the kitchen and now they have to work really hard to get back in — I don’t want you to think I’m being negative. For decades, many blacks were reluctant to pursue a profession that was associated with servitude. If you went to school it was to become a lawyer or doctor. Older generations didn’t understand why one would spend money to learn how to chop, peel, dice, and sauté vegetables when that trade could be taught at home. The attitude was that those jobs were beneath us and there were better opportunities available; why would anyone want to work in a kitchen?”
– Marcus Samuelsson (Owner, Red Rooster, Harlem, NYC)
Posted in Harlem, Quote Tagged with: @HarlemHCL #Harem, business, Careers Through Culinary Arts Program, Chef, Ethiopia, Harlem, marcus samuelsson, new york city, Red Rooster
|Join Marcus Samuelsson and Maxime Bilet, James Beard Award winner and co-author of Modernist Cuisine, as they embark on a culinary journey into the future. Max re-interprets Marcus Samuelsson signature dishes such as Chicken & Waffles and Steak & Grits, and and gives it his Molecular Gastronomy finishes.The Six-Course Meal comes with an optional beverage pairing for an additional $40, and also included is a cocktail and nibbles hour before guests are seated to experience a mouth-watering peek at The Future of Taste.WHEN: October 15th, 6:30pm
WHERE: Ginny’s Supper Club (downstairs from Red Rooster)
310 Lenox Avenue (between 125th and 126th Streets)
TICKETS: maximedinner.eventbrite.com or call 212.792.9001
To purchase tickets, click here. Seating is limited so reserve your seat now to this once-in-a-lifetime event.
Posted in Books, Celebrity, Community, Food, Harlem, Menu Harlem Hot Spots, Menu Harlem Restaurant Row, Restaurants Tagged with: @HarlemHCL, authors, Chef, Ginny's, Ginny's Supper Club, Harlem, Harlem Condo Life, HarlemCondoLife.com, James Beard, Lenox Avenue, Malcolm X Boulevard, marcus samuelsson, Maxime Bliet, Modernist Cuisine, nyc, Red Rooster, Red Rooster Harlem